PEARL COAST | EARTH
Better Materials. Considered Hospitality.
Material transparency, responsible sourcing and better packaging, improved one product at a time.
Wood grain
Terry loops
FSC paper, uncoated
Aluminium, brushed
Earth Refill-ready bulk dispensers, lighter cartons, alternative plastics where performance allows.
Earth Towels with declared fibre origin and recycled-content options.
Traceable cotton from fibre and yarn to finished sheet.
Hangers in certified wood, with recyclable metal hooks.
Material transparency
Each product states what it's made of, in plain terms.
Responsible sourcing
Supplier audits and traceability, as already offered for cotton.
Better packaging
Less plastic, more paper and refill where it performs.
Product lifecycle
Durability counts: a towel that lasts more washes is less waste.
Continuous improvement
A published list of what's changed this year.